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Unlock China’s Digital Potential: Expert Insights from Xiaohongshu, WeMine and Trip.com Group

  • Italian Chamber of Commerce in Hong Kong and Macao Unit 1102-03, 11/F, 299QRC, 299 Queen's Road Central, Sheung Wan Hong Kong Island (map)

Join us for an exclusive breakfast talk that delves into the strategies, tools, and case studies shaping digital marketing in China. This event is a must-attend for professionals looking to understand and leverage the power of platforms like Xiaohongshu and innovative marketing approaches tailored to the Chinese market.

The Italian Chamber of Commerce in Hong Kong and Macao warmly welcomes you to join us on February 27th, from 9:00 to 10:30 AM at the Italian Chamber of Commerce office to discover more about navigating China's dynamic digital landscape.

Among the main topics discussed, we will examine:

  • Xiaohongshu as a Marketing Channel: Winnie will provide an overview of Xiaohongshu and why it is indispensable for brand targeting Chinese audiences.

  • Navigating China's Marketing Maze: Presented by WeMine, Horris will guide you through selecting the right channels and devising hacks to avoid costly missteps.

  • Case Study from Trip.com Group: Kastor will share how Ctrip successfully leverages digital tools to connect effectively with Chinese consumers.

This event is perfect for marketers, brand managers, and business leaders aiming to unlock new opportunities in China's dynamic digital market. Don't miss this chance to network with experts and peers while enjoying a delicious breakfast.

Seats are limited. Secure your spot today and stay ahead in the ever-evolving world of digital marketing in China.

Kindly note the following:

  • Limited seats are available, RSVP to secure your place. 

  • Cancellations must be provided in writing to: icc@icc.org.hk 7 days before the event. No shows will be charged.

  • By attending this event, you agree to be photographed, recorded, and/or filmed.

  • All events will be rescheduled or canceled if there is a Typhoon 8 (or above) or Black Rainstorm Signal.

For further information, please email icc@icc.org.hk.


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